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Are you ready to stop wasting time and money on ineffective new business strategies?

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Is your agency struggling to build a strong pipeline of new business leads?
Do you have ambitious new business targets but unsure how to achieve them?
Have you been burnt before by hiring expensive new business directors or lead generation agencies that delivered little results?

I’m Lucy, I am a new business and marketing strategist and I help creative agencies build their brand and win more business. New business for agencies is tough and it just gets harder. But it doesn't have to be so difficult and time consuming. My new business and marketing approach is simple and straight forward, underpinned by 3 core elements:

Story

Having a compelling proposition and message that clearly articulates what your agency does

Connect

Identifying your ideal client and approaching them with a strong offer that's all about them

Nurture

Developing and nurturing that relationship over time until they become a client 

For over fifteen years I’ve been helping agencies win more clients, I’ve helped win business in pretty much every sector both in the UK and globally. I’ve worked with all types of creative agencies, across every discipline, of all shapes and sizes from global networks to start-ups. I co-founded my own boutique new business consultancy Cherry in 2004, which was the first of its kind to offer strategic, flexible, in-house new business resource. I’ve spoken at industry events, trained new business executives and mentored agency owners. I’ve helped build teams, I’ve worked with suppliers and intermediaries. I’ve helped win business with big brands such as Rolls Royce, AstraZeneca, Aviva, Channel 4 and SAS as well as smaller, challenger brands.

So whether you’re a big global agency or a start-up, I can help you tell your story and win more business

HOW I CAN HELP YOU

RESOURCES [coming soon]

CONSULTING [coming soon]

THE ULTIMATE GUIDE TO AGENCY NEW BUSINESS

Are you struggling to find an effective new business strategy that builds your pipeline every day? Are you not even sure what you can do to win more business for your creative agency?

To make things easier for you, I've pulled together my complete Guide to Agency New Business. Bookmark this page, work through each chapter and come back to it when you are stuck.

GO TO THE GUIDE

"Your plan has started to make me feel in control of my future plans for the first time. I can’t tell you how great that is! I'm finally confident in what I'm saying and where I'm going and it seems to be working. "

Debbie Oatley
Grace Design

"With Lucy, her experience working with other professionals in our industry shines through and I felt 100% comfortable taking her advice and methods. Lucy has been absolutely fantastic and has exceeded our expectations by far! Especially where she has been guiding me and creating weekly tasks which suited me and my weekly program. I definitely feel Lucy has gone the extra mile for us and I would highly recommend her to anyone who feels they need a new business boost. "

Trina Andreason
Glass Canvas

GET YOUR FREE AGENCY GROWTH TOOLKIT

Are you ready to stop wasting time and money on ineffective new business strategies?

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FREE AGENCY GROWTH TOOLKIT

Are you ready to stop wasting time and money on ineffective new business strategies?